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Unit Economics: What are they and why are they important?
Unit Economics: What are they and why are they important? When starting and growing your B2B software company, tracking success and sustainability can be an extremely daunting task. Unit economics are simple but powerful data that allow you to understand your...
How should I think about the cost of capital of venture equity?
How should I think about the cost of capital of venture equity? When early-stage software entrepreneurs begin to think about raising money, the field can seem overwhelming at first glance. There are a variety of capital options out there, each with different benefits....
Warrants and Venture Debt
Warrants and Venture Debt What are warrants? Warrants are a type of security that give the holder the right to buy a predetermined portion of company stock at a fixed price until the expiration date. They may – but don’t necessarily - cause dilution, since the company...
Cash Basis vs Accrual Accounting: What’s right for my SaaS company?
Cash Basis vs Accrual Accounting The main difference between cash basis and accrual accounting is the specific timing of when revenue and expenses are recognized on your business’ P&L. The cash basis method immediately recognizes revenue and expenses, while the...
$500,000+ in B2B software revenue but still being snubbed by banks and VC?
Not only is raising a seed or Series A round typically at least a six-month ordeal, but it's also often one that ends in equity dilution, squandered opportunities, frustration, and rejection. If these hurdles sound familiar, take a look at the tips in this E-Book....
Three questions to determine your early-stage software company’s best capital options
Capital options are plentiful. And in the case of entrepreneurs raising capital, It's no different. For founder hoping to scale their companies, ponder these questions on how to optimize your search for the next best source of capital.
How B2B Tech Founders Should Think About Revenue Growth
How B2B Tech Founders Should Think About Revenue Growth Revenue is the engine of any business — without it, you’re not going to get very far. Revenue not only determines how, when, and where your business can operate, but also how it can grow into the future. While...
What to Know About Your Early-Stage Venture Funding Options
What to Know About Your Early-Stage Venture Funding Options As founders know well, the venture funding landscape is vast and varied. Depending on revenue, market size, and other factors, early-stage companies can access financing from small business loans, angel...
Venture Debt: The Why, What, and How of Debt Financing for Startups
What Is Venture Debt? Since its start about 50 years ago, venture debt has taken on many forms. In the 1970s, venture debt helped early-stage companies that lacked the cash flow and collateral required by more traditional forms of debt acquire assets such as computer...